A Walker… - Laboratory Phonology, 2011 - reference-global.com In Exemplar Theory, the mental lexical representation of a word is a distribution over memories of past experiences with that word. These memories are rich with phonetic and indexical detail. At the very core of the theory, then, is the prediction that individual words should ... Related articles
DH Rice, K Kelting… - Journal of Consumer Psychology, 2011 - Elsevier This paper investigates the effects of source congruence on brand attitudes in two situations: multiple brand endorsements by one celebrity and multiple celebrity endorsers of one brand. Under low involvement conditions, brand attitudes become more negative as a celebrity ...
CH Wang - 2011 - thesis.lib.ncu.edu.tw The main purpose of this dissertation is twofold: (a) To investigate the relationship between team identification and perceived congruence on sponsor credibility, which, in turn, affects sports team sponsor's brand equity; and (b) To investigate whether the proposed conceptual ... Related articles - Cached
EA Williams, R Pillai, B Deptula… - The Leadership Quarterly, 2011 - Elsevier The current study examines leadership in the context of the 2008 presidential election. Longitudinal data were collected across three regions of the United States to yield 414 responses. Perceptions of crisis were positively related to attributed charisma but not perceptions of authentic ...
CR Houle, CLM Joseph, CH Caldwell… - Journal of Urban …, 2011 - Springer ABSTRACT In clinical and research settings, it is increasingly acknowledged that adolescents may be better positioned than their caregivers to provide information in regard to their own health status, including information related to asthma. Very little is known, however, about the ... Related articles - All 4 versions