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[PDF] from virginia.eduLJ Shrum, J Lee, JE Burroughs… - Human …, 2011 - Wiley Online Library
... Also, research in consumer contexts has shown that narrative transportation is associated with
more positive brand attitudes and less ... transportation (Green & Brock, 2000) provides an ideal
context for testing the online process model of second-order cultivation judgments. ...
Cited by 1 - Related articles - All 6 versions
M Malik… - International Journal of Forecasting, 2011 - Elsevier
... credit risk, we develop a Markov chain model based on behavioural scores for establishing the
credit risk of portfolios of consumer loans ... suggest differs in many respects from the corporate
credit ones based on Markov chains — such as the need for a second order Markov chain ...
Cited by 3 - Related articles - All 2 versions
SH Kim, JM Cha, BJ Knutson… - Managing Service …, 2011 - emeraldinsight.com
... by a common latent factor. Alternatively, the experience model may be
operationalized as a second-order model, where the seven factors are governed
by a higher-order factor, ie consumer experience. In other words, in the ...
Related articles - All 2 versions
H Dai, K Wen… - 2011 International Joint Conference on …, 2011 - computer.org
... Service Playfulness in EME: The service playfulness is defined as the degree to which the
consumer perceives the online provider's ... consumption experience as being a multi-dimensional
construct and some studies have alluded to an emergent second order factor model to ...
[PDF] from hofstra.eduST Thelen, B Yoo… - Journal of the Academy of Marketing …, 2011 - Springer
... in the one-factor model while it was a related, but an independent construct of OFFSERVSENT
in the second-order model. ... validity was established by assessing correlation values between
each OFFSERVSENT dimen- sion and a series of consumer outcome behaviors toward ...
Cited by 2 - Related articles - All 4 versions

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